5 Bridal Style Rules Kleinfeld is Rewriting in 2023

At the heart of this new era of bridal, we believe a wedding is a celebration of love, individuality, and joy. This means every aspect of your wedding should be a reflection of you, your partner and your unique love story.

We encourage our brides to think outside of the box and embrace their unique style and personality when creating their wedding day look. This might mean incorporating traditional and non-traditional elements into your bridal style, such as a colorful wedding dress, unique makeup or erring on the side of sexy.

With that said, check out some bridal style rules that you may consider rewriting:


Wearing white

While white is the traditional color for wedding dresses, there are no hard and fast rules that say you must wear it. You can choose any color or style that makes you feel beautiful and confident. Among our vast assortment of wedding dresses at Kleinfeld, we carry several styles in black, red and blue!


Limited to a veil

A wedding veil has the power to pull your whole ensemble together, but there are countless alternative options – hair accessories, tiaras, flowers, or even hats.

Anne Barge NaomiXS


Near-natural makeup

If you’re one to play with a statement eye or colorful liner, go for it!  Natural makeup isn’t the only wedding day look. 


Wearing high heels

High heels are often seen as a must-have bridal accessory, but that doesn’t mean you must wear them. Prefer flats? Wear flats! Sandals? Wear sandals! Or finish your look with a pair of sneakers!


Wearing a dress

Wedding dress knowledge is in our blood at Kleinfeld, but we’ve been around long enough to know a dress isn’t for every bride. Whether you’re planning a courthouse wedding or changing into a second look for your reception, a wedding jumpsuit just might be for you. And we say, go for it!

Estee Couture JP03


Ready to say ‘yes!’ to your dream wedding dress? Make an appointment!

Need bridal advice? Read our blog.

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