What is New York Bridal Fashion Week?


You may be wondering… What is New York Bridal Fashion Week anyway? 

Occurring every April and October, New York Bridal Fashion Week is a semi-annual trade show event where top bridal designers showcase their latest collections to buyers, press, influencers, and industry professionals. Held in New York City, this series of prestigious events and fashion shows serve as the ultimate preview of upcoming wedding fashion trends and innovations. Essentially, there are an abundance of new bridal trends to assess and admire!

For bridal stores, this event is crucial as it allows buyers to carefully curate their collections and make informed buying decisions for the upcoming season, so ultimately, brides like you are fulfilled with the assortment that is offered when it’s time to go wedding dress shopping! Buyers have the ability to see the gowns in person, assess quality, determine if the styles fit the aesthetic and requests of what brides are asking for, and place orders for gowns that will resonate with their local market. 

Although these events are typically closed to the public, its presence greatly influences the bridal fashion world and provides brides-to-be with insight on upcoming bridal trends as well as gorgeous content for all of our viewing pleasure! The styles unveiled during Bridal Fashion Week ultimately determine what will be available in bridal salons across the globe. Through media coverage and social platforms, brides can collect early inspiration for their wedding looks and stay ahead of emerging trends before making their final dress selection

It’s important to note that the gowns released in the April Bridal Market are typically not available to try on in stores until the following autumn. Similarly, the gowns presented in the October Bridal Market are usually not available in stores until the following spring. For early access, we recommend checking out designer trunk shows following New York Bridal Fashion Week.

Ready to discover the latest wedding dress trends to hit the runway? Book your Kleinfeld bridal appointment. Our expert team is here to educate you on all-things bridal, help you discover your individual bridal style, and guide you towards your dream dress.

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