A Look Back at Our Winter Sample Sale

While we all wait patiently for our next sample sale (TBD), take a look back at our winter sample sale for a taste of what it’s like to find your dream wedding dress and accessories at a fraction of the price. At our sample sales, you can expect hundreds of beautiful wedding dresses in sizes 2-32, countless headpieces, veils, jewelry and accessories, fun music and refreshments, and most importantly, jaw-dropping prices! See how a typical Kleinfeld Sample Sale works, below.

Brides could not have been more excited and ready to shop! Many got in line in the early hours of the morning hoping to be among the first to view the hundreds of wedding dresses waiting for them behind our doors.

Minutes before the sale started, doors opened to the first group of brides! Each and every guest was kept full and happy with a special treat stationed outside Kleinfeld…

A donut truck from Glazed and Confused parked outside, making hot mini donuts to order.

Once guests were invited inside Kleinfeld, plenty of snacks from Luna Bar were available to keep brides full and focused with their eyes on the prize—saying “yes!” to a Kleinfeld wedding dress.

Guests were free to browse our brand new accessories department downstairs while waiting for their number to be called, and were able to sip on coffee and hot cocoa from Cupa Cabana in the meantime.

Once brides’ numbers were called, brides were placed with consultants (here consultant James is viewing wedding inspo with a bride to be) and were assisted in choosing three dresses at a time to try on.

Did we mention there were lots of dresses to choose from?! Separated by silhouette, brides were able to shop a-lines, mermaids, fit and flares, ball gowns and sheaths from designers like Hayley Paige, Randy Fenoli, Pnina Tornai, Amsale, Tony Ward, Danielle Caprese, Maggie Sottero, Allure Bridals and more.

Calling all Pnina Tornai fans—her entire boutique was filled with gorgeous dresses waiting to take home at a fraction of the price.

Looking for accessories? Brides were also paired with accessories consultants to shop everything from jewelry to headpieces to veils—long and short, lace and beaded; the options endless. 

Get excited, because there is a very good chance you’ll say “yes!” to your dream wedding dress in July!


Photos: Phillip van Nostrand

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